21 comments

Ed Mintone's picture
Ed Mintone
585 pencils

good job fellas

BFB's picture
BFB
938 pencils

This is great. Really. Great.

moonunit's picture
moonunit
125 pencils

funny ad, but 8 steps doesn't sound/look easy to me.

silenciorn's picture
silenciorn
153 pencils

8 steps are fine, if you think how much it took to build THAT exact kind of closet...
An excellent use of the "come out of the closet" phrase, without actually using it.

si fai il mio nome, non ci sono più...

Crisp One's picture
Crisp One
2007 pencils

*****

Bravo!

mlsman5000's picture
mlsman5000
128 pencils

Wouldn't it be more topical if they just blew it up?

michelangelo_of_ad's picture
michelangelo_of_ad
408 pencils

great ad....(wish i had it in 1522)

"I have no friends, and don't want any." - Michelangelo

awenindo's picture
awenindo
215 pencils

blowing it up is a good idea if you're from Texas...

kareena's picture
kareena
39 pencils

interesting ad....good.

sneakyhands's picture
sneakyhands
1857 pencils

i'm from Texas, and while we do like to blow stuff up, they've already done an incredible job with this execution. furthermore, explosions already have a tragic history with the region, and i don't think they'd appreciate the joke.

Slashweasel's picture
Slashweasel
104 pencils

Stolen idea. 1/1.
Done by Grabarz & Partner in Hamburg a few years ago for IKEA.
http://www.advertolog.com/paedia/prints/2003/01/04/43677/

jebus's picture
jebus
478 pencils

The IKEA one is about a store closing; this one is a metaphor for homosexuality, specifically 'coming out of the closet' and telling the world that you're gay. totally different.

And a score of 1/1 is still 100%.

Shameless. I guess the only way you'll get noticed is accusing people on here of stealing work.

Or is some of your work on this site?

Slashweasel's picture
Slashweasel
104 pencils

By that argument I could take the Tide print campaign, redo it with little carpet cleaning men and slap on a carpet cleaning service logo. "Hey it's the same idea but for a different service so it's an original ad"?

These ads are 100% identical. The only difference is the logo. So yes it is a stolen idea probably lifted from an awards annual. And that is shameless.

jebus's picture
jebus
478 pencils

"probably lifted from an awards annual."

'Probably' being the operative word. It's one thing to point out the similarities, and another to baselessly accuse the creatives of plagiarism. It happens ALL THE TIME. Are you familiar with every concept that has ever existed so as not to repeat anything similar?

Ridiculous.

Slashweasel's picture
Slashweasel
104 pencils

Shameless, guys. Just shameless. I guess paging through old annuals and stealing ideas is the only way you'll ever get noticed.

vvhisky's picture
vvhisky
116 pencils

WELL DONE!

for a "no copy/paste world day".

mlsman5000's picture
mlsman5000
128 pencils

This ad is gay.

Sorry I couldn't help it.

yalaurie's picture
yalaurie
121 pencils

isn't that a wardrobe not a closet? Maybe it's an american thing, but our closets are built into our houses.

slip's picture
slip
919 pencils

Mmmmmmmmmmmmm...ok.

SJB

Guest commenter's picture
Guest commenter

so it's about doing things backwords?

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