Iside: Mirror

Look us in the face to see what's behind. We're part of the Cooperative Bank. No surprise, then, our experts look familiar to you: they are you. Only with more IT skills.

Advertising Agency: McCann Erickson, Rome, Italy
Creative Director: Marco Carnevale
Art Director: Francesco Basile
Copywriters: Alessandro M. Sciortino
Published: March 2009

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7 comments

freakart's picture
freakart
534 pencils

No surprise, then, our experts look familiar to you: they are you.

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Creativity!

freakart.lv | Twitter

Guest's picture
Guest

i'm losing the pride to be italian. sorry, world.

Guest's picture
Guest

How embarrassing!

Guest's picture
Guest

got the message...but perhaps the copy should be simpler and not that confusing....

Guest's picture
Guest

Makes no sense.

Guest's picture
Guest

That was the most convoluted way to get to a simple point I have ever seen. Was the copy written by a college professor? Just awful.

soulsentwine's picture
soulsentwine
88 pencils

The IT service of the United Colors of Benetton :)

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