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iPillow: Raver

iPillow: Raver
Your rating: None Average: 5.5 (29 votes)

Sleep with music

A pillow that has speakers built inside.

Advertising Agency: McCann, Melbourne, Australia
Creative Directors: Phil Van Bruchem, Nick Weller
Art Directors: Maisen Hall, Giles Watson, Phil Van Bruchem
Copywriters: James Cowie, Nick Weller
Photographer: Chris Von Menge
Retouchers: Alex Pappos, Jon Ryder
Published: September 2011

6 Comments

iambusy's picture 1663 pencils
1

waaat...is she sleeping or not...? or shake ur body get tired n sleep, ? dance in sleep..or listen to music n sleep?

busy.

venom_elite's picture 41 pencils

She's raving in her sleep; waving glow sticks around.

Presumably to dance music.

'Cos thats what the pillow does right... plays music.

I dig the campaign as a whole. Dead simple idea but it works nicely.

zarski's picture 1714 pencils

i think that with such a product, you can create something 10000 times better!

MicheleVirgilio's picture 2372 pencils

I'm agree @zarski, maybe could be done better.

Jaap Grolleman's picture 6401 pencils

Product is far more interesting than the ad.

claire.branighan's picture 45 pencils

No

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