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iPillow: Raver

iPillow: Raver
Your rating: None Average: 5.4 (28 votes)

Sleep with music

A pillow that has speakers built inside.

Advertising Agency: McCann, Melbourne, Australia
Creative Directors: Phil Van Bruchem, Nick Weller
Art Directors: Maisen Hall, Giles Watson, Phil Van Bruchem
Copywriters: James Cowie, Nick Weller
Photographer: Chris Von Menge
Retouchers: Alex Pappos, Jon Ryder
Published: September 2011

6 Comments

iambusy's picture 1590 pencils
iambusy | Tue, 2012-01-17 00:25
1

waaat...is she sleeping or not...? or shake ur body get tired n sleep, ? dance in sleep..or listen to music n sleep?

busy.

venom_elite's picture 41 pencils
venom_elite | Tue, 2012-01-17 01:24

She's raving in her sleep; waving glow sticks around.

Presumably to dance music.

'Cos thats what the pillow does right... plays music.

I dig the campaign as a whole. Dead simple idea but it works nicely.

zarski's picture 1348 pencils
zarski | Tue, 2012-01-17 04:43

i think that with such a product, you can create something 10000 times better!

MicheleVirgilio's picture 1693 pencils
MicheleVirgilio | Tue, 2012-01-17 10:57

I'm agree @zarski, maybe could be done better.

http://www.mandarinoadv.com

Jaap Grolleman's picture 6318 pencils
Jaap Grolleman | Tue, 2012-01-17 12:20

Product is far more interesting than the ad.

http://jackmancer.com/
http://twitter.com/jackmancer/

claire.branighan's picture 45 pencils
claire.branighan | Tue, 2012-01-17 20:28

No

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