iPillow: Lighter

Sleep with music

A pillow that has speakers built inside.

Advertising Agency: McCann, Melbourne, Australia
Creative Directors: Phil Van Bruchem, Nick Weller
Art Directors: Maisen Hall, Giles Watson, Phil Van Bruchem
Copywriters: James Cowie, Nick Weller
Photographer: Chris Von Menge
Retouchers: Alex Pappos, Jon Ryder
Published: September 2011

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15 Comments

1590 pencils

iambusy | Tue, 2012-01-17 00:25

lol...

busy.

785 pencils

Geimima | Tue, 2012-01-17 00:53

The product has it ideas..

life is a playground

82 pencils

adaz | Tue, 2012-01-17 03:42

isn't dangerous to sleep with a lighter

2717 pencils

andylefty | Tue, 2012-01-17 04:08

Nice art direction.

2717 pencils

andylefty | Tue, 2012-01-17 04:08

Ad sort of writes itself.

1348 pencils

zarski | Tue, 2012-01-17 04:43

i think that with such a product, you can create something 10000 times better!

4114 pencils

Hadrons | Tue, 2012-01-17 05:32

This one is funny.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

4014 pencils

Roger Keynes | Wed, 2012-01-18 05:32

My fave, too :)

Will Think for Salary

93 pencils

luckyzebra | Tue, 2012-01-17 05:57

I like this!

388 pencils

skeMaMen | Tue, 2012-01-17 06:40

Something's missing... I know it's ballad or similiar, but still... make me creepy...

>>> Designed to be signed...

11 pencils

Setinho | Tue, 2012-01-17 07:33

Forced.

1693 pencils

MicheleVirgilio | Tue, 2012-01-17 10:59

Sweet concept but yes, this one is a bit forced for me.

http://www.mandarinoadv.com

45 pencils

claire.branighan | Tue, 2012-01-17 20:28

Nono

14 pencils

michellepoler | Wed, 2012-01-18 12:16

best out of the three i've seen..

1590 pencils

iambusy | Fri, 2012-01-20 00:34

bullshit art direction...theres nothing much in it...sorry...

busy.

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