Invesco: Box trap

Accidental Investing isn't something anyone sets out to do. In fact, most people don't even realize they're doing it. This campaign dramatizes some of the hidden dangers that may be lurking in peoples' investment portfolios.

Advertising Agency: Leo Burnett, Chicago, USA
Chief Creative Officer: Susan Credle
Creative Directors: Eric Routenberg, Sarah Block
Art Directors: Travis Lampe, Sarah Block
Copywriters: Desmond Lavelle, Eric Routenberg
Photographer: Anthony Arciero
Digital Studio: Studio One East
Producer: Tom Kakos
Senior Designer: Eing Omathikul

April 2012


salil.sharma's picture
2428 pencils

outstanding Concept

Designer Don't Do Different Things
They Do Things Differently

el-que's picture
65 pencils

lovely direction

wanna help a fellow? start with what's in your hand.

killazol1's picture
354 pencils

really good

gonndo's picture
1094 pencils

This one is particularly cute, nice job...

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

alausa's picture
1418 pencils

Thank you for bringing out the cool in the boring.

Glut's picture
3937 pencils

simple but really different for the difficult category

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