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Box trap

Agency: 
Published/Aired: 
April 2012
Description: 

Accidental Investing isn't something anyone sets out to do. In fact, most people don't even realize they're doing it. This campaign dramatizes some of the hidden dangers that may be lurking in peoples' investment portfolios.

Advertising Agency: Leo Burnett, Chicago, USA
Chief Creative Officer: Susan Credle
Creative Directors: Eric Routenberg, Sarah Block
Art Directors: Travis Lampe, Sarah Block
Copywriters: Desmond Lavelle, Eric Routenberg
Photographer: Anthony Arciero
Digital Studio: Studio One East
Producer: Tom Kakos
Senior Designer: Eing Omathikul

Comments (6)

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Highest Rated

Glut's picture
Glut
Activity Score 3935

simple but really different for the difficult category

salil.sharma's picture
salil.sharma
Activity Score 2428

outstanding Concept

Designer Don't Do Different Things
They Do Things Differently

el-que's picture
el-que
Activity Score 65

lovely direction

wanna help a fellow? start with what's in your hand.

killazol1's picture
killazol1
Activity Score 354

really good

gonndo's picture
gonndo
Activity Score 1094

This one is particularly cute, nice job...

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

alausa's picture
alausa
Activity Score 1420

Thank you for bringing out the cool in the boring.

Glut's picture
Glut
Activity Score 3935

simple but really different for the difficult category

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