11 comments

nuclearshower's picture
nuclearshower
233 pencils

This ad convey a better message for product such as knife.

creative420's picture
creative420
279 pencils

Ok.. now it is too much.. one is enough guys.

copywriter.txt's picture
copywriter.txt
828 pencils

No. In one piece the holes are made in the steel and in the other, concrete.
That's important for the target.
You can say: if the drill works on steel will work in concrete, but no.The drills have to be different.
Cheers.

justpassingby's picture
justpassingby
1368 pencils

i havent seen the other one but i think this one is fantastic!

roman-schwienbacher.com's picture
roman-schwienba...
1021 pencils

a knife????
tihs is good , but still prefer the other cheese more.

philippertl's picture
philippertl
656 pencils

I think, the idea is very nice and arti direction as well

Have Heart's picture
Have Heart
922 pencils

I like the other one way more. Nice.

jungleraven's picture
jungleraven
291 pencils

bravo. the message has been pierced straight.

oshe's picture
oshe
852 pencils

The concept is good, direct, a little freak, but coommunicate the benefit of the brand. The art direction is fantastic and the photo, OUUU YEAHH,.

··o.s.h.e··

Corona Raymaker's picture
Corona Raymaker
549 pencils

Wow, one could expect more from Ogilvy ...

Totto's picture
Totto
685 pencils

REALLY NICE!

Intelligent ads are the need of the hour.

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