Advertising Agency: DDB Brasil, São Paulo, Brazil
Creative Directors: Marcelo Reis, Guilherme Jahara, Rodolfo Sampaio, Julio Andery, Sergio Valente
Copywriter: Adriano Matos
Art Directors: Rodrigo Tortima, Tiago Freitas
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11 Comments
The concept/copy is funny. The art direction is serious. If you put graphics on the bg, you should've explored it more on the executions.
But it is still very nice =)
Excellent concept! I actually like that the art direction is the opposite of what you would expect. The small font forces you to focus on the line, which you expect to be dry, and it turns out to be pretty damn funny.
good work
very good
Good insight.
-Natalie
www.topolewski.net
http://nataliemarion.wordpress.com
-Natalie
http://www.nataliemarion.com
chance of dm9 win an award with this ghost: 1/1.000.000.000.000.000.000.000.000.000.000.000
complicated, i don't have time
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Others have seen what is and asked why. I have seen what could be and asked why not.
Pablo Picasso
Really good
http://www.truactionflix.com
Right concept, totally wrong look. Much to serious for a lottery.
good copy :)
:::J:::
i get the comparison.
i don't get why using bank failing.
:::J:::