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Published/Aired: 
December 2010
Description: 

There is no beauty in cruelty

Advertising Agency: Draftfcb+ Shimoni Finkelstein Barki, Israel
Executive Creative Director: Kobi Barki
Art Director: Yael Peleg
Associate Creative Director: Liat Tsur
Photography: Israel Cohen

Comments (13)

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Highest Rated

atb2005's picture
atb2005
Activity Score 13561
JustinCarrasquillo's picture
JustinCarrasquillo
Activity Score 557

For some reason I think this series is kind of funny. Hope that's the point?

Gualcor's picture
Gualcor
Activity Score 978

it is funny indeed, but crude though.

--
Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.
http://www.facebook.com/gualcor

Ron Burgundy's picture
Ron Burgundy
Activity Score 1634

Cute, but I leave with a "haha"...not an afterthought about why fur is bad...different execution using the stuffed animals...never seen that for this message...very cool

RG's picture
RG
Activity Score 184

Nice insight. Not sure of the tagline however...

RG

Boxey's picture
Boxey
Activity Score 8881

Agreed. Especially since the cruelty here does result in beauty.

sush's picture
sush
Activity Score 564

hmm i feel its too nice! but i get the central idea. copy cud be better

sue

maximvg's picture
maximvg
Activity Score 156

This idea too hard

Migzter13's picture
Migzter13
Activity Score 973

Is that a lion?!? DIe Bitch!!!
Great concept:D

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

jackblack's picture
jackblack
Activity Score 2350

There's also no beauty in the photography. Sorry it's shite.

desailly's picture
desailly
Activity Score 470

Well, if the end result actually was beautiful, that would be a little at odds with the messaging, now wouldn't it?

Still, kudos for those who think this should be pretty. You've not missed the point at all.

NataliaLima's picture
NataliaLima
Activity Score 1380

This doll makes the pic look less fashion and more child play. Other dolls actually look like models.

Inspiration's picture
Inspiration
Activity Score 26

same execution just using dolls?

atb2005's picture
atb2005
Activity Score 13561
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