Intermarche: Ridiculous potato

Intermarche's inglorious fruits and vegetables: a glorious fight against food waste.

Advertising Agency: Marcel, Paris, France
Chief Creative Officers: Erik Vervroegen, Anne de Maupeou
Executive Creative Director: Dimitri Guerassimov
Creative Director: Julien Benmoussa
Copywriters: Julien Benmoussa, Gaëtan Du Peloux, Youri Guerassimov
Art Directors: Youri Guerassimov, Gaëtan Du Peloux, Anais Boileau
Account Supervisor: Blandine Mercier
Account Manager: Lou de Keyzer
Project Manager: Noëlla Neffati
Strategic Planning: Guillaume Le Gorrec, Leoda Esteve
Global Print Manager: Jean Luc Chirio
Art Buyer: Soone Riboud
Producer: Justine Beaussart
Photographer: Patrice de Villiers
Retouching: L’asile Paris


kleenex's picture
37361 pencils

Great ads.

Guest's picture

Very to the point campaign but it's pretty to look at. The lemon's yellow body is a little hard to read however.

feysal's picture
2561 pencils

love the layouts really cool

groovy baby!

simonreviews's picture
411 pencils

Great concept.

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