Instru Optiikka Oy / Instrumentarium: Picasso
Buy eye-glasses before it's too late.
Advertising Agency: TBWA\PHS Helsinki Oy, Finland
Creative Director: Mikko Torvinen
Art Directors: Mikko Torvinen, Ossi Honkanen
Illustrator: Tommi Vallisto
Copywriters: Erkko Mannila, Tommy Mäkinen, Antti Toivonen
Account Supervisors: Kirsi Pärni, Art Buyer, Eija Anteroinen


23 comments
Funny!
Nice execution!!! Very funny and sends a message.
Very Very Very bad in taste. Picasso did'nt got slowly into cubisim because he had a bad eyesight but doing lot of work gave him intutition to see things the way you had shown in this pieace of communication.
And one the, stop this mental mastubation in the name of creativity. Shame on you ._ Atul
Why so serious!! This is a tongue-in-cheek gag. It's sarcastic not a comment on reality.
Funny and smart!!
9.875 out of 10
clever. very clever.
long thought !!!
Live with Passion
product shown in interesting way
very bad
very bad
do the better
Very nice!
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
Heh. Funny and simple.
awful
Pirate of the Caribbean says:
Excellent! Very clever. Good research work.
Nice execution. Very good guys.
Yeah, buy your glasses before you become one of the greatest artists of the world.
Exactly my thought CP! Any one of those paintings is great. How did eyesight going bad make them any worse? Deaf, Beethoven wrote incredible symphonies. So what if someone with poor eyesight did these? Still good stuff (the paintings, not the ad). This is just bad. Doesn't work as a nice painting left good, bad painting right bad - and definitely doesn't work as a progressional.
Clever!
Funny, but you don't need the first three paintings.
Great, very creative.....love this, again great execution....
tanvir
I like it - its a funny add.
I do like this
By an adv manual before its to late.
No vote.
LOVE THESE! I think many people would say the early work
was done with a better "artistic eye".