Instituto Ambiental Reciclar (Environmental Recycling Institute): Lanterns

The elements in what you throw away could become something new. Recycle.

Advertising Agency: Age. comunicações, Brazil
Creative Director: Carlos Domingos
Creative Team: Andre Fukumoto, Charles Faria, Henrique Mattos, Daguito Rodrigues, Guilherme Camargos
Account Supervisor: Tatiana Golob
Media: Elza Britto
Illustrations: André Fukumoto e Marcos Albuquerque
Production: Luiz Nunes
Approved by: Marcos de Magalhães e Rosângela Cândida
Published: December 2009

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4 comments

federo's picture
federo
781 pencils

so beautiful and clever thoughts here

congratz!!!!

morse's picture
morse
15627 pencils

LOL. Radioactive lanterns! :)

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

mycidea's picture
mycidea
90 pencils

I majored in chemical engineering in university and i love ad.
this campaign make me think of a lot. 2 8;2 8 18.......really hard.
good campaign.

junksortie's picture
junksortie
18 pencils

an idea i have had fr some time ! wow! nice to see it executed and put to use well!

wen at school had a joke -

He Na K2O

which in a vernacular sounds/reads as "Hey, asshole let me in! "

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