INPES: Cocktail, 5

Advertising Agency: euro rscg c&o Paris, France
Creative Director: Samuel Kadz
Art Director: Gilles Fanuchi
Copywriters: Pascal Charvet, Camille Najem
Photographer: Jerome Bryon
Published: June 2008

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sneakyhands's picture
1857 pencils

the copy is pretty lost in translation. the idea comes through, but is quite preachy. personally, preachy has always made me rebel more.

pacciotti's picture
19 pencils

this really set me up for for some vodka martini :)

smilepig's picture
254 pencils

I don't get what's the link between sex and octopus??? why???

SeanMartin's picture

Think about it. Think long and deep. A monster at the bottom of the drink. Hmm... I wonder what that could mean...

teenquey's picture
290 pencils

octopus legs????? what it has got to do with sex?

whitespace's picture
1953 pencils

not a fan of japanese media, i see.

jomo's picture
62 pencils

The art direction is just so beautiful. I only wish the text was a bit softer. The idea need some work.

Zeus's picture
912 pencils

great campaign

G.J.'s picture
149 pencils

great campaign? then smoking is good for health.

No matter wat u do,
33% of the people will love it,
33% of the people will hate it,
And the rest won't give a #@%#.

cocochiller's picture
146 pencils

god, more typos, really?

O rilley's picture
O rilley

Nice !!!!!!!!!!!!!!!!!!!!!!!!!!!! puntos

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