INPES: Cocktail, 3
Advertising Agency: euro rscg c&o Paris, France
Creative Director: Samuel Kadz
Art Director: Gilles Fanuchi
Copywriters: Pascal Charvet, Camille Najem
Photographer: Jerome Bryon
Published: June 2008
Advertising Agency: euro rscg c&o Paris, France
Creative Director: Samuel Kadz
Art Director: Gilles Fanuchi
Copywriters: Pascal Charvet, Camille Najem
Photographer: Jerome Bryon
Published: June 2008
10 comments
Le "s" utilisé à la fin du mot "dose" est placé de manière aléatoire?
Pour le reste, c'est vraiment très bien.
Probablement le rédac n'avait-il pas eu la sienne...
Sorry to be the barer of bad news but recipes have been done to death. However, I like the execution of the drinks themselves
I like the shot glass execution
Execute them so the glass is the hero. These would be stronger if the copy and hero were living together instead of apart. They really need to be art directed out.
I like these simple and clean. Yes recipes have been done, but this is still an interesting take.
If the single minded message is don't drink too much, then the visual ain't saying that, neither is the headline/bodycopy. the top part of the ad simply says one fucking 'weird' name drink could fuck u up. but the sign off, tells u: too much drink can be harmful. what's goin on man?
No matter wat u do,
33% of the people will love it,
33% of the people will hate it,
And the rest won't give a #@%#.
yep, you have a typo.
The elongation of response time??? How talks like that? Horrible copy. Amazing art direction.
nice execution