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Cocktail, 3

Agency Network: 
Published/Aired: 
June 2008
Description: 

Print advertisment created by Euro RSCG, France for INPES, within the category: Public Interest, NGO.

Advertising Agency: euro rscg c&o Paris, France
Creative Director: Samuel Kadz
Art Director: Gilles Fanuchi
Copywriters: Pascal Charvet, Camille Najem
Photographer: Jerome Bryon

Comments (10)

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snolet's picture
snolet
Activity Score 104

Le "s" utilisé à la fin du mot "dose" est placé de manière aléatoire?

Pour le reste, c'est vraiment très bien.

john ler's picture
john ler
Activity Score 667

Probablement le rédac n'avait-il pas eu la sienne...

OMaxweller's picture
OMaxweller
Activity Score 79

Sorry to be the barer of bad news but recipes have been done to death. However, I like the execution of the drinks themselves

teenquey's picture
teenquey
Activity Score 290

I like the shot glass execution

Whip's picture
Whip
Activity Score 80

Execute them so the glass is the hero. These would be stronger if the copy and hero were living together instead of apart. They really need to be art directed out.

virtualplaydoh's picture
virtualplaydoh
Activity Score 252

I like these simple and clean. Yes recipes have been done, but this is still an interesting take.

G.J.'s picture
G.J.
Activity Score 149

If the single minded message is don't drink too much, then the visual ain't saying that, neither is the headline/bodycopy. the top part of the ad simply says one fucking 'weird' name drink could fuck u up. but the sign off, tells u: too much drink can be harmful. what's goin on man?

No matter wat u do,
33% of the people will love it,
33% of the people will hate it,
And the rest won't give a #@%#.

cocochiller's picture
cocochiller
Activity Score 146

yep, you have a typo.

Copy_ranter's picture
Copy_ranter
Activity Score 194

The elongation of response time??? How talks like that? Horrible copy. Amazing art direction.

dthlb72's picture
dthlb72
Activity Score 545

nice execution

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