InnovaRes Gastro: Chicken
Gastro
Instant relief of acid indigestion.
Advertising Agency: Callegari Berville Grey, Paris, France
Creative Director: Andrea Stillacci, Luissandro Del Gobbo
Art Director: Giovanni Settesoldi
Copywriter: Luissandro Del Gobbo
Production: Riccardo Bagnoli
Published: July 2007


10 Comments
Particularly disturbing is that if you look at it one way its a chicken, but if you tilt your head to the right it looks like a squirrel.
Ahhh, so it's an interactive ad then. Clever. :(
And some folks eat squirrel, so...
I never met someone who eat the chicken's pick
the first layer idea
小李飞刀的小小李飞刀的飞
Bad and ugly.
Arresting yes, but didnt wanna hang around long enough to see the brand.
== Bring back fags, lard and the biff.
not good... and disturbing.
"the art director says: whatever I say"
Very disturbing. Bad brand association!
_______________________________________________________________
Dont tell mum I work in advertising, she'll think I play piano in a whore-house
Excellent piece of work .. nice idea and great execution.