Innocence In Danger: Where's the pedophile?, 1

Where is the pedophile?
You worry about losing your kids in a crowd, pedophiles count on it. Take the right steps to protect your children. Talk to them about the signs of a child predator. For more information visit

Art Director: Michael Arguello
Copywriter: Bassam Tariq
Additional credits: Jason Musante

May 2010


Guest's picture

What isn't referenced in advertising? everything in art is referenced, but this is a great idea with a dreadful insight, making it a tight campaign

Wordnerd's picture
6692 pencils

where is waldo?

paumarques's picture
1312 pencils

El recurs está molt vist, però el concepte de fons m'agrada.

Pau Marquès
(+34) 670 36 79 83

shortafella's picture
1063 pencils

I saw the pedophile! It's the fucker with the moustache and baseball cap. The 35'th from upper left corner. It's him I tell you!

Guest's picture

Hah, that's exactly what I was thinking. The one standing by the exit right?

Guest's picture

very true.

Guest's picture

This whole thing reeks of manipulation - the fear mongering, ignoring the fact that most pedophiles know the kids and parents, even the group's name. The excellent message of giving children power through knowledge is totally lost.

Krik Krak Krow's picture
Krik Krak Krow
39 pencils
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