Inlingua: Piano

Advertising Agency: Kolle Rebbe, Hamburg, Germany
Executive Creative Director: Sascha Hanke
Creative Directors: Heiko Schmidt, Kay Eichner
Art Director: Ebru Karabulut
Copywriter: Claus Karcheter
Illustrators: Ralf Bierhenke, Elisabeth Hanke

Published: 
August 2013

6 comments

morse's picture
morse
17008 pencils

Took me a minute. It's a good idea.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

NicoCiego's picture
NicoCiego
1033 pencils

I don't think it will sell

janicerlock's picture
janicerlock
22 pencils

language is the one? I can't tell if i don't know inlingua

certaintly's picture
certaintly
3994 pencils

i realize it's drawings. but it's too unrealistic.
you dont really feel the benefit if you show unrealistic/forced problems with no insight behind them

Mongoose's picture
Mongoose
4963 pencils

They missed the point by a whole 10 yards.
If the shortcoming is a language barrier then the lock & chain should not be on the piano but on the boy pointing. He should "look and feel" entrapped in a state of helplessness.
Language barrier is on the person not the object. I don't think the benefit really comes out that well.

Make the logo Bigger and the black, Darker!

faissalo's picture
faissalo
728 pencils

I had to look up inlingua to confirm it's about language. The lock just confuses it. The idea is good but execution is below par. Would be much better if there were no lock and the 'victim' had a confused lock on his face

Nice init

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