INEN Cancer Prevention Center: Ice cream

and these are the stupidest way to convey an anti smoking message.

visually interesting.

I really like the art on all of them. I think the different elements blend together very nice.
But the message is somehow awkward. Also, you could get the following explanation out of these: you show someone committing suicide, but since the shown situations are not only 'stupid' but also clearly unrealistic, you might conclude that the danger and the risk you would die because of smoking is just a big joke or even non-existent.

It looks to me like a genial suicide, not a stupid one.

Visually it is interesting, that changes campaign which we can see !!
cool

http://www.coupsdepub.com/

haha the hand looks like the messed up hand in Scary Movie....."My Germs!"

Visually interesting and cool art.

chrisperryad.com

Nice art direction.

First i thought this was crap, but after seeing all of them i think i was just bothered by the line. call me nitpicker, but it should say: smoking is a very stupid way to commit suicide. first i understood that this is trieing to tell me smoking is even stupider than the stuff shown. that didn't work for me

I think using the copy of an ad just to say that it is bad, is very done. May be you should find an other way to judge a bad ad. Anyway, i don't think it's necessary to be so aggressive. It's just an ad.

Very well produced.

Cute idea, nice execution, but truly... is it effective? I doubt it. It's so very, very soft in its approach that it would be laughed off and dismissed. It's the kind of thing that probably would work better as a TV spot than a print ad.

Where will these ads run? The whole idea that there is a smart or stupid way of committing suicide is weird. I like art direction minus the people.

Muy buena. Felicidades.

it could go further and make it more effectve, but art is good...
weak concept, nice art

Love the art execution of the paper cut-out smoke. However, I feel like the creative team fell in love with that and then tried to jam a concept in there. Not very cohesive.

If smoking is the stupidest way to commit suicide--then what would be the proper way of doing it. Any form of suicide is stupid, but your headline makes it sound otherwise.
Nice are direction though. And what's up with that hand yo.

I agree that with some SERIOUS copy revision it could be a good campaign. Let's let the reader make the connection between stupidity and smoking rather than hitting them over the head with it—twice.

is that a fudgesicle? mmmmmm

http://www.sharkcountry.blogspot.com/

Insulting me isn´t making me quit..

Cliche!

Everybody knows that, everybody says that, and every ad about anti smoking said that! The idea is poor and lack of a better criative concept.

The art is good

I find it pretty interesting. Though as vvhisky said, we better promote solutions instead of just emphasizing how stupid smoking is.

Good execution. Fentastic job

what the problem with his hand?

MUY BUENA CAMPAÑA, LA DIRECCION DE ARTE ES MUY BUENA Y LA IDEA SUPER.

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