IMAX: Swim

In case of emergency swim to the nearest exit.

Advertising Agency: LOUD, Sydney, Australia
Creative Director: Andy Firth
Art Director / Illustrator: Mo Shono
Copywriter: Luke Fox
Photographer: Mark Mawson

8 comments

JAGGY's picture
JAGGY
1382 pencils

This one is horrifying!

Jaggy, MICA Ahmedabad

wearmysocks's picture
wearmysocks
1085 pencils

Worst of the three.
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Energizer Bunny arrested, charged with battery.

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Energizer Bunny arrested, charged with battery.

sloppy4's picture
sloppy4
1494 pencils

if these were video game ads they'd be terrible. and they're not much better as imax ideas.

troika02's picture
troika02
212 pencils

cool, great shot. so what's this all about?

andrej dwin's picture
andrej dwin
937 pencils

this one's cool.
all together work fine. each one alone probably doesn't do the trick.
still, I'd say one of the better ads for IMAX I've seen (not that there were that many of them there...)

http://checkthistrick.blogspot.com
*the best skate/snow/surfing videos and pictures.
*updated daily!

AdArena: Sex Sells
http://www.adarena.net

andrej dwin's picture
andrej dwin
937 pencils

this one's cool.
all together work fine. each one alone probably doesn't do the trick.
still, I'd say one of the better ads for IMAX I've seen (not that there were that many of them there...)

http://checkthistrick.blogspot.com
*the best skate/snow/surfing videos and pictures.
*updated daily!

AdArena: Sex Sells
http://www.adarena.net

halfstring's picture
halfstring
288 pencils

Cool shoes.

jazarah's picture
jazarah
1262 pencils

not getting it

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