Advertisement

IMAX is believing, Murder

Agency: 
Published/Aired: 
May 2012
To Like please login or register
5
31
Description: 

We conceived a brand campaign that positions IMAX as the ultimate immersive moviegoing experience by engaging consumers' theatre of the mind through headlines - a tactic rarely seen or done in this category. The signature, "IMAX is believing" equates seeing a movie with truly experiencing one.

Comments (1)

Log in or register to post comments

Highest Rated

Hadrons's picture
Hadrons
6017 Activity Scores

Wrong medium.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Advertisement