IMAX: Flight

Turn your phone off during the flight.

Advertising Agency: LOUD, Sydney, Australia
Creative Director: Andy Firth
Art Director / Illustrator: Mo Shono
Copywriter: Luke Fox
Photographer: Mark Mawson

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8 comments

Vicomte's picture
Vicomte
287 pencils

Very nice work. The campaign is beautiful.

LeeHarvey's picture
LeeHarvey
3045 pencils

The other two are awesome, this one a bit too fake....

Mtl Dave's picture
Mtl Dave
274 pencils

true

monicamexico's picture
monicamexico
830 pencils

Eh.

Jet Propulsion Lab's picture
Jet Propulsion Lab
10683 pencils

I am their target.
And yet, they've totally succeeded in missing me. By a mile.

Not intellectually stimulating, it's not telling me anything new about the IMAX theater, not appealing to my senses in any way, hell, I didn't even get a cheap laugh out of it...

My next $10.00 will be spent at a multiplex cinema near me.

krautland's picture
krautland
3220 pencils

I saw this first and didn't get it.
shit execution.

halfstring's picture
halfstring
288 pencils

Cheesy and her feet looks a little bruised.

shailendra's picture
shailendra
31 pencils

Ah! that's great job you done, the whole campaign is beautiful

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