IMAX: Curve

People say our screen curves down at the edges. It doesn't. That's the earth.

Advertising School: Swinburne University, Melbourne, Australia
Copywriter: Psembi Kinstan

September 2010


shahidali's picture
4069 pencils

I'm not overwhelmed by this copy or the copy in this whole series


HappyHour's picture
2381 pencils

this one has the best copy out of the bunch - the others aren't AS relevant to the unique benefits of imax. still not really sure about a campaign for imax consisting of just stylized copy.

Jaap Grolleman's picture
Jaap Grolleman
6992 pencils

Hehe, how to say you got a big screen. Smart copy but bad art imo.

kondensofke's picture
336 pencils

i like this. pretty simple and to the point

Anonymous Author's picture
Anonymous Author
1541 pencils

Idea is refined; typography is raw.

Write a wise saying and your name will live forever – Anonymous.

Roger Keynes's picture
Roger Keynes
5498 pencils


The Jobless Writer
Will Think for Salary

Dzsoi's picture
8001 pencils

Sorry for loving this copy.

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