IKEA: Sliding Doors
Advertising Agency: 303, Perth, Australia
Creative Director: Lindsay Medalia
Copywriter: Richard Berney
Art Director: Richard Berney
Account Manager: Jane Natalizio
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20 Comments
very nice!
lol, that's just great ;p
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too good for words
they showed me a picture & i laughed
dignity has never been photographed
normal people won't flip paper like this... so sad.
por favor first read the text (slide to open) and than comment. дякую за увагу.
It don't slide... not good
The two guests above me are either idiots or art institute drop outs.
brilliant
how does it slide? its good but i cant imagine the mechanism in a paper
| Everartz |
i also have same doubt
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~ Quite obviously, I have gathered no moss ! ~
you slide the middle pages of the newspaper, the rest of the ad (the inside of the wardrobe) is on a seperate page which is shown when you slide.
And normal people would slide it as it says "slide to open"
genius idea!!!
fake
I want work for Ikea. I love all they does.
Sexy idea. Very Swedish.
wonderful!
Ohhhh... spooky.....
Effective, but boring.
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Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!
come on...
:::J:::
Amazing!!!!!!!!! i wish i would have done it ;)
so clever...I like it!