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8 Comments
wow.
this took me way too long to get it. did anyone grab it at first glance?
http://checkthistrick.blogspot.com
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AdArena: Sex Sells
http://www.adarena.net
I got it within 3 secs.
I also thought it was really easy to grasp, unless there's a concept I'm missing here. Its just a layout of a room in letters, just like those open house brochure things.
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The concept is only as good as the execution.
Nice for typography but too hard to be noticed by consumers, I think
na
I've seen as many Blaxploitation movies and been in as many Ikeas as the next guy and I have no idea what "pimp" has to do with Ikea. It's not like chicks walk into a pad that's full of Ikea stuff and think, "Damn, I'm with a real superfly mo' fo now."
Nice. But already been done better. Even a concept more interesting.
http://adsoftheworld.com/media/print/veja_tirany_or_freedom
http://adsoftheworld.com/media/print/veja_threeat_pretext
http://adsoftheworld.com/media/print/veja_magazine_dead_vs_alive
http://adsoftheworld.com/media/print/veja_magazine_war_vs_peace
I think the veja stuff is great and I don't like these at all (I got it at first glance but it was just "Meh") but they're very different campaigns - all you're really saying is "i've seen typographic solutions before".
changezi
took me reaallly tooooo long to get "pimp". look guys nobody outthere is gonna spend so much time and energy to get it right! i mean i myself being an art director got puzzled for quite some time before i got it right so pls guys these ideas r aimed at general public so make as simple as possible. i mean to hell with such great creative concept that is appreciated by the guys from the creative field but goes incomprehensible for people around. not nice at all
changezi