Living room

Agency Network: 
November 2009

Print advertisment created by DDB, Germany for IKEA, within the category: House, Garden.

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Advertising Agency: DDB, Berlin, Germany
Chief Creative Officer: Amir Kassaei
Executive Creative Director: Stefan Schulte
Creative Directors: Tim Stübane, Birgit van den Valentyn
Art Directors: René Gebhardt, Björn Kernspeckt
Graphic Designer: Peter Schönherr
Art Buyer: Kerstin Kraus
Photographer: Mikael Strinnhed

Comments (16)

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hidearshake's picture
Activity Score 132

nice. i like it.

hagemony's picture
Activity Score 335


Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

Hehe, great combination. For a second I thought it was some Volkswagen van with a lot of space though ^^

CopyRight's picture
Activity Score 713

simple but brilliant, hats off

theanc's picture
Activity Score 2783

A big ambient in a car is not new but this is execution is totally awesome.

jbsellars's picture
Activity Score 75

Beautiful. Well done!

Guest's picture

funny, how DDB stole this idea from another berlin based ad-agency…

check -> kunden -> 2 -> möbel kraft -> eröffnungskampagne 1

(link does not work properly) this was from early 2007, by the way.

Tommy G.'s picture
Tommy G.
Activity Score 897

Yes you're right.
Truth be told, this IKEA ad is much better.

For some déja-vus in advertising :

rolling.stone's picture
Activity Score 2741

nice idea tho, & art too


~ Quite obviously, I have gathered no moss ! ~

Marlus Lau's picture
Marlus Lau
Activity Score 1808

Very good. Great ad.

Lil de's picture
Lil de
Activity Score 48

Superb! This is so creative... I love this Ad

20max01's picture
Activity Score 133

Really nice concept and execution. Love it.

ek kanya's picture
ek kanya
Activity Score 814

love ikea's photography all the time

am an advertising junkie | read my flog at

Constantin.01's picture
Activity Score 66

simple and well done

ccurtis's picture
Activity Score 39

Very nice, clean and strong.

ccurtis's picture
Activity Score 39

Very nice, clean and strong.