IKEA: Bookcase

Need a bookcase?

Advertising Agency: TBWA, Istanbul, Turkey
Executive Creative Director: Ilkay Gurpinar
Art Director: Guney Soykan
Copywriter: Gul Kanik
Photographer: Murat Bayindir
Post Producer: Artun Cinetci

September 2011


john ler's picture
john ler
667 pencils

In other words : IKEA - Useless

Gualcor's picture
978 pencils

Haha Need a Bookshelf? DO IT YOURSELF

Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.

mr.x's picture
996 pencils

Exactly! They were on the right track but ran towards the wrong finish line. And the shadowing is awful.

lpgatti's picture
331 pencils

I Liked! It is a way to show that people do not need to improvise. Instead of stacking the books, buy a bookshelf.

Lp Gatti

alex valyukh's picture
alex valyukh
265 pencils

a nice absurd alternative!!

have a nice day

imagineit's picture
550 pencils

Love the concept - would love to try this out! Will save me lots on buying furniture!

ads for monkeys's picture
ads for monkeys
27 pencils

Liked it!
Just kidding... Only thing i like is the bookshelf itself. It looks really nice.
I want one in my house. its way better than the boring ikea furnitures.
So the ad says: Make your own creative furniture (as you see it's better). You don't need Ikea!

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