Iglo: Monsters
Making a delicious soup is no longer a nightmare.
Agency: McCann, Portugal
Client: Unilever, Iglo
Product: Iglo Frozen Soup
Copywriter: António Pascoa
Art Director: Marco Leal
Creative Directors: Diogo Anahory, José Carlos Bomtempo
Photo: Gonçalo D’ Almeida
Art Buyer: Bruno Carvalho


6 comments
scary
Good timing for the ad... that's about it.
http://www.reinhardkrug.de/
Didn't know making delicious soup was ever a nightmare. Thank you for the insight.
nice touch-up
i think this was the order for this ad:
copy
visual
product
Didn't like it
Liked the benefit and the idea.
Execution is very poor.
Just a 3.