IDBI Federal Childsurance: Angry baby, 1

At 18, your angry son won't look this cute.
Make sure you choose the right child plan.

Advertising Agency: Ogilvy & Mather, Mumbai, India
National Creative Directors: Abhijit Avasthi, Rajiv Rao
Creative Directors: Sameer Sojwal, Amitabh Agnihotri
Art Directors: Sameer Sojwal, Swapnil Kambli
Copywriter: Amitabh Agnihotri
Photographer: Raj Mistry
Published: January 2012

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7 comments

andylefty's picture
andylefty
4533 pencils

They are cute.

youngilvy's picture
youngilvy
135 pencils

It works to me. good concept

clearsky1989's picture
clearsky1989
429 pencils

the kids don't look cute. execution fail

Hadrons's picture
Hadrons
5743 pencils

It could be a threat - "the right plan"... :-))

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

MicheleVirgilio's picture
MicheleVirgilio
2617 pencils

works but not so much for me.

sintra's picture
sintra
699 pencils

nice one

mertos's picture
mertos
899 pencils

errrrr

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