IDA Ireland: Think laterally

See how business can benefit when a nation thinks laterally.
Visit idaireland.com
Ireland. Innovation comes naturally.

Advertising Agency: McConnells, Dublin, Ireland
Creative director / Copywriter: Laurence Keogh
Creative director / Art director: Tim Mudie
Via: the inspiration room

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5 comments

Juan Cabral's picture
Juan Cabral
709 pencils

Ads of the World became a free media to promote Ireland.

***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

mpared's picture
mpared
562 pencils

these are quite interesting

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

Should have added photo of a pub and some Guinness, maybe Bono too.

dlue's picture
dlue
342 pencils

would have been ok if the visuals weren't THE EXACT SAME through out the first half of the series and doesn't make up for it in the second. Lines are ... angh

cheers,
dlue

mcfly's picture
mcfly
50 pencils

Thinking laterally is one thing, but this art direction says that the country is a mess.

A scribble a doodle it's looks like a noodle.

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