IBM: Smarter Planet, Elephant mouse

In India, tiny loans can make an even bigger difference.

Advertising Agency: Ogilvy, Paris, France
Creative Director: Susan Westre
Associate Creative Director / Art Director: Ginevra Capece
Associate Creative Director / Copywriter: Fergus O'Hare
Client Account Director: Suzanne Assaf
Agency Account Directors: Kim Ball, Ben Messiaen
Graphic Designer / Illustrator: Noma Bar
Illustrator: Tanya Holbrook
Typographer: Sid Tomkins
Via: theinspirationroom

6 comments

Guest's picture
Guest

This one is nice too.

Blashyrkh's picture
Blashyrkh
32732 pencils

The whole campaign is nice. Clever and neat illustrations.

Guest's picture
Guest

Like a lot

Guest's picture
Guest

i like it alot

Guest's picture
Guest

I like the whole campaign. And beautiful art-direction too... lovely illustration.... Like it...

jnaimo's picture
jnaimo
100 pencils

A+++ Creative, entertaining, and powerful.

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