IBM: Outcomes oil
Now data helps pinpoint more oil.
In Venezuela, IBM deep computing processes seismic data, helping Tricon Geophysics pinpoint new oil and gas using 40% less energy.
ibm.com/smarterplanet
Advertising Agency: Ogilvy & Mather, Paris, France
Executive Creative Director: Susan Westre
Creative Director / Art Director: Ginevra capece
Creative Director / Copywriter: Fergus O’Hare
Designer: Sid Tomkins
Illustrator: Noma Barr


3 comments
Great ad.. Loving the copy and art direction...
Simply..Great..
Not my preference but good !