IBM: Outcomes NYPD

Clues track down detectives.
In NYC, smarter analytics helped the NYPD cut crime by 35%.
ibm.com/smarterplanet

Advertising Agency: Ogilvy & Mather, Paris, France
Executive Creative Director: Susan Westre
Creative Director / Art Director: Ginevra capece
Creative Director / Copywriter: Fergus O’Hare
Designer: Sid Tomkins
Illustrator: Noma Barr

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3 comments

Ed Rapport's picture
Ed Rapport
724 pencils

Really feeling the art direction... Copy is on point as well.

purshotham's picture
purshotham
455 pencils

Great concept...great graphic..cool colors...

Manoma's picture
Manoma
1093 pencils

A little too complex than others...

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