ibm.com/outwithcables
Advertising Agency: Ogilvy, New York, USA
Group Creative Directors: Greg Ketchum, Tom Godici
Associate Creative Director: Andy Gray
Art Directors: Andy Gray, Eddie Shieh
Copywriter: Greg Gerstner
Photographer: John Clang
Published: March 2007
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11 Comments
This is one big ball! I' have some more cables to make it about twice the size ... ;-)
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MADVERTISING - tales from a very strange industry
这个是什么?
设计生活
this campaign makes no sense.
It's just a teaser.
hmmmm NOthing at all
(my Life Is Design & Design Is my LIFE)
idea is vaerage, but I feel ots executed well.
i think it works well as a key visual. everybody knows this problem so most people could identify with it
where's the IBM logo?
where's the IBM logo?
where's the IBM logo?
you know it's for IBM, obviously, so what exactly are you missing, kickrocks? what is the logo going to add that you don't already know? it's an ibm ad? oh yeah, you already know that...
| think small |