nuclearshower's picture
233 pencils

wtf is this?

roman-schwienbacher.com's picture
1021 pencils

sorry , but do not get it either.
a vodka maybe..

dragos's picture
10 pencils

i think that is the ideea...man are woman hunters...till one age....till the "little devil" :)) not workin...so...he hunts...animals....after he tkaing the viagra ...it will became again woman hunter...
PS: sorry 4 my english

nuclearshower's picture
233 pencils

sorry but the logic is too absurd. Visually contrived.

ivan's picture

I think it means that people who collect trophies are compensating for something else that prevents them feel manly.

Yokel's picture
604 pencils

Exactly. Got that straight away as well. It's obvious I thought. .... or am I too used to overcompensating <_<

manuel.vargas1994's picture
2 pencils

help me!!!

Chris's picture
1985 pencils

this is a too far out idea

miko1aj's picture
3086 pencils

Ok. Beside the concept. Why is it done co crappy?

dragos's picture
10 pencils

maybe ...he was in the rush...just taking a pill...:D

addyhoch10's picture
2592 pencils

with a good execution this would be funny and understandable.
maybe with a greasy little man sitting at his big english walnut desk, with this huuuge wall full of hunting trophies behind him

shaft_drive's picture
273 pencils

yeah, but that would require a shoot, which would require money, which would not be in keeping with the spirit of this ad.

ellehcimeo's picture
3516 pencils

You are funny. But believe me, Viagara has the money to splash out on a better execution. This is just lazy.

Minimum's picture
1490 pencils

the complete ad series is targeted around 'compensation' like Ivan said.

The excessive jewels, the soles to make someone look taller, the motorbike, the trophies etcetera. These people are doing the best they can to look more attractive and act tougher than they are. BUT now with Viagra, they do not need to.

...and let the poets cry themselves to sleep. And all their tearfull words would turn back into steam

catcat's picture
18 pencils

dammit! Im no on crack right know, so i cant understand that ad!

oshe's picture
852 pencils

this ad, doenst look agency made


ccsman04's picture
165 pencils

Actually I think it means the cure transforms you into a horny and savage animal for a time and when the effects wear off, although the animal is still there, it is basically dead until the next pill. Maybe not... I'm just guessing.

ellehcimeo's picture
3516 pencils

that is likely too deep for this shallow pool of an ad!

mariayya's picture
150 pencils

well obviously the meaning isn´t clear so I´d say it doesn´t work.

lsadunb's picture
571 pencils

Nice new concept.

Carlos Duty's picture
Carlos Duty
96 pencils

"new concept", pf.
es de sabiduría popular eso de compensar con jeeps y motos y etc la carencia de virilidad/falo pequeño.

por ende la idea no es mala, es correcta y al callo, pero lejanamente nueva.
además la ejecución en esta es bastante confusa.
quedaba mejor con fondo blanco y las puras cabezas
y fondo blanco con la pura moto.

y erm, el cierre?, no cierra.

KK34's picture
4 pencils

Pesima direccion de arte, las cabezas tienen una proporcion irreal. ...o hay leones tan pequeños?...

juliangray's picture
987 pencils

the art direction really makes it harder to reed.

but its kinda of "dont compensate what you cant do in bed, get viagra"
Since you stop having sex, your manhood is diminished and you start hunting to feel a "real man".

This is the best of the campaing, altough the execution is poor and confuse.

postman's picture
951 pencils

Now I got the idea (shame it took three of them...) these are quite good. But why mix completely different styles? Besides, this one really looks like a wallpaper...

jungleraven's picture
291 pencils

yes, i think th man (collector) is compensating his weak sex drive (or whtever)
by hunting animalz to prove his "manhood".
wud hv bn simpler with more supportive copy.

AdDavid's picture
406 pencils

i think all these activities keeps the man away from wife/girls away for a long time regularly: hunting, cruising n working hard/long hours in office. n that's coz he can't perform. so meet the cure. this one way of looking at it, of course, only the creators can tell what they had in mind.

Viva La Emily's picture
Viva La Emily
16 pencils

It's a very broad concept, it seems people are misconstruing the message you were going for.
However that's not necessarily a negative thing, it means people can interpret in different ways and there's room for imagination.

The image unnerves me though because i passionately disagree with treating animals that way.
Gives me shivers :(

iambusy's picture
2219 pencils

good good.... could have LOOKED better...


iambusy's picture
2219 pencils

it means start hunting women, save animals...if thats it...suparb


madhead143's picture
2 pencils

what does it really means?

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