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Huggies: Lake

Huggies: Lake
Your rating: None Average: 6.4 (52 votes)

Advertising Agency: Diamond Ogilvy, Seoul, Korea
Creative Director: Kyoungjoo Lee
Art Directors: Dabok Kim, Jihye Kim
Copywriter: Yujean Bahk
Chief Creative Officer: Wain Choi
Published: December 2008

49 Comments

Guest's picture

That is one BIG huggie

Guest's picture
7

bravo.

sneakyhands's picture 1871 pencils

no thanks

Guest's picture

made me look.

Guest's picture
7

made me look.

Guest's picture

Wake me when it's all over... Zzzzzzzzz.

panda won's picture 12 pencils
1

old idea.

Guest's picture

NO NO NO NO....

sparky's picture 458 pencils
8

i like it. although i'd wonder where it would be placed. but it would stand out in a parents mag. or even as POS.

turuntun_pshhh's picture 129 pencils
2

i don´t like it, too forced.

Guest's picture

What exactly do you mean with "Too forced"? Mind doing constructive criticism!?

Disco Munky's picture 3934 pencils

Shut the fuck up and just look at the ads.

Stupid "Guest" poster.

"stay low, move fast"

Doin' it for the points

Guest's picture

poda poorimone!! its malayalam

Guest's picture

they should ban you from using this site. all that profanity and no constructive criticism.
you should put up your portfolio site.
Let's see your work.

Disco Munky's picture 3934 pencils

Well said, and because I know you'll love this I'm going to give you a link

http://static.open.salon.com/files/1christ-middle-finger1237063167.jpg

Now shut up dick nose.

Doin' it for the points

Guest's picture
9

Nice. Your photo is the exact replica of a dream I had not too long ago. The only difference is a person (me) was walking along the side walk and out of no where a land of water lies...the water dips in like you have showcased in your ad and I slip into the open sprout. Shortly after I am thrown back up, sitting on top of the sprouting water shadow. Just like the water is shadowed in your photo.

Creativity Sells!

Creative Ideas's picture 5 pencils
9

It stands out...just like kids! Wow.

thefakehuman's picture 410 pencils

Gud Stuff

- Life Feeds on Life -

Guest's picture

Isn't this the same concept done for an absorbent paper towel done last year or so?

slowrider's picture 641 pencils

yeah - it was quite similiar - but totally different

one should not take life so seriously - as one will not come out of it alive.

Guest's picture
6

:)

john doe's picture 1575 pencils

no.

OGS's picture 6 pencils

OLD IDEA..yes..but the message, still works..
ads are for audience..not for advertising people..=)

Guest's picture

good one

Guest's picture

Yeh, nice idea! :)

Guest's picture

I love how some people on this site seem to have this pretentious yawn in a lot of their posts. I'm not an ad genius, but some of the stuff that gets ZZZ's and yawns is decent or needs something. I just think that I would love to hear what these critics would do differently. Thanks to all of those who give criticism and praise with actual thoughts to back them up. Isn't that why we all come to this site in the first place?... to provoke thought. Just my 2 cents.

Guest's picture

BORING!!! Please keep your boring 2 cents to yourself. Your comment might be the only thing more boring then this ad.

Disco Munky's picture 3934 pencils

Shut the "F-bomb" up dude. He made a good point....even if both of you have posted as a "Guest".

"stay low, move fast"

Doin' it for the points

Guest's picture

"even if both of you have posted as a Guest" What a huge loooooooooser! You sure are brave for posting with a name Disco Munky, and a cool one at that.

Disco Munky's picture 3934 pencils

Thanks for demonstrating my point.

"stay low, move fast"

Doin' it for the points

Guest's picture

Why is using a fake name with no link to your work or mention of your real name better then just using “Guest”? Why do people feel their comments are worth more if they sign in under a fake name?

Disco Munky's picture 3934 pencils

It's better because everyone knows that Disco Munky is full of shit and can treat him thus.

Who are you and what are you about?

Just a heads up. Any reply to this will be countered with "Last Word", and I've got a drink in me so I could do this till I need to put the kids to bed.......scary right. On loads of levels.

Doin' it for the points

Guest's picture

F*CK YOU DISCO MUNKY...YOU OLD FART...
SHOW US YOUR WORK YOU FUCKIN COWARD...
I BET YOU NEVER WON ANYTHING, AND YOU WILL GROW OLD WITH NOTHING TO WIN AT ALL...
COZ YOU SPENT TOO MUCH TIME BASHING HERE...

Jablai's picture 47 pencils

F*CK YOU DISCO MUNKY...YOU OLD FART...
SHOW US YOUR WORK YOU FUCKIN COWARD...
I BET YOU NEVER WON ANYTHING, AND YOU WILL GROW OLD WITH NOTHING TO WIN AT ALL...
COZ YOU SPENT TOO MUCH TIME BASHING HERE...

-sulung koesuma-

Disco Munky's picture 3934 pencils

Whatever loser.

Last word. I win.

go on, scream at the computer again. ha ha ha ha ha

Doin' it for the points

Guest's picture
7

Good Execution and thought!!!

Guest's picture

Huggies for elder people?

flustered's picture 38 pencils
9

Fantastic, gave me a little chuckle

Crisp One's picture 2031 pencils

Good Photochop Job Guys

Guest's picture

nice!

Guest's picture

already done for Absorbing paper, last year.

Guest's picture

but this is more power, especially if u have a child

Guest's picture
8

well done.

maashookshee's picture 414 pencils

well done

kgeiger's picture 6569 pencils

Attack of the Giant Diapers.

Guest's picture
8

so simple. so smart.

Guest's picture
1

bad. i mean wtf. really.

Guest's picture

no one use this for the tsunami? lol

Guest's picture

cannes!!!

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