Kids! Do try this at home!
Hotwheels
Advertising Agency: Ogilvy, Frankfurt, Germany
Creative Director: Stephan Junghanns
Art Director: Ralf Richter
Copywriter: Peter Strauss
Photographer: Michael Schnabel
Postproduction: Marco Perdigones
Typography: Annika Goepfrich, Ralf Richter
Published: December 2007
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32 Comments
esta salvaje!!
Cool, funny idea and great art direction, well done men!
haha. Fun! But I think it needs a more 'toy' look to the cars. My Hot Wheels I have aren't that detailed. Maybe you need one of the tanker trucks to have a Hot Wheels logo on the tank or something.
Wouldn't that undermine the concept? The visual is meant to be realistic, those trucks aren't meant to read as Hot Wheels toys.
I do like this concept. Nothing really wrong with it because it does work. But I was just curious how it would look from a more 'toyish' aspect.
...
Try and limit yourself to one stupid thought a day. Your first was this morning when you got up.
So immature. I guess that was your stupid thought for the day huh? Way to go man. I was giving constructive criticism. That's what REAL designs do.
yay!!!!!! love to play with trucks
nice art
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Buenísimo
sweet
nice photoshop
This is great, it brings back memories of epic hot wheel tragedies. I might've also scratched out "Do," but the visual is the real winner here.
great title, art and concept
this is awesome! great idea, amazing execution... brings out the fun and fantasy of playing with Hot Wheels... i love it!
Not bad, I still prefer the Hot Wheels campaign recently done by the gang over at O&M Toronto.
http://adsoftheworld.com/media/print/hotwheels_books
great! very good..well produced.
I think I prefer the award winning Hot Wheels campaign from O&M Mexico from a few years back. Couldn't find it online, but it was much better with the hot wheels box and the toy inside jumping those cars.
If someone can post it could be great to take a look.
I think this is what you speak of.
http://www.briefblog.com.mx/files/ad_hot_wheels_01.jpg
I like this one too. It would be totally killer if they did it in real life, guerilla style.
That one. Thanks!
The execution is not that great...
Doesn't really need the sign; just the hot wheels logo woulda been better.
Fantastic photo and concept!
Extreme, very cool.
www.hkstudiosinc.com
bravo!!!
- kk
http://kk-portfolio.blogspot.com
UAU!!!
very good visual, "great at first sight"!!!!!
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http://pauflies.blogspot.com/
http://pauflies-portfolio.blogspot.com/
YEAAAAAAAAAH!!!
GREAT!
I dont like it.
Grande !!!!
http://artektracho.blogspot.com
very cool
Wow, very cool.
-Tung
--good idea is enemy of great idea
FUNTASTIC ART .;TARUN
yes! crazy stunts is what all the little boys do with their little cars. definetely works!
well done guys