Hot Wheels: Tiles
Advertising Agency: Ogilvy, London, UK
Creative Director: Alasdair Graham
Head Of Art: Andy Bird
Art Directors: Jason Mendes
Copywriters: Jason Mendes
Photographers: Chris Jelley, Photolibrary
Retoucher: Trevor Qizilbash @ Tag
Art Buyers: Coral Stafford, Brigette Martin
Agency Producer: Mark Doyle
Account Manager: Leah Walsh
Account Supervisor: Kate Dowling
Published: April 2009


8 Comments
i have to say: don't know why but i love the idea and dislike the art direction.
These aren't as good as the previous HWs work...
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"I love some things, and don't love some other things."
...this doesn't make a campaign
ok for the last time 3 ads with the same idea DO NOT MAKE A CAMPAIGN to enter awards capich!!
"just commenting to gather points i love free drinks"
The man who stops advertising to save money is like the man who stops the clock to save time
I would have liked the AD better if the floor was the color of what was supposed to be there. This could be a wood floor that was the color of that hay.
Just because you can photoshop it doesn't mean it's a good idea.
Insightful. This is exactly what kids think when playing with toy cars.
Ogilvy guys you're always best
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No one can be told what the creativity is.... you have to create it for yourself.
Great!