Hot Wheels: Sign, 1
Adventure in each detail.
Advertising School: Miami Ad School, São Paulo, Brazil
Art Director: Caio Tezoto
Copywriter: Marcel Pazini
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11 Comments
holy shit that's hilarious!
one more "member from 19 hours ago" comment.
dont get it
Hey,people will slip if they walk on the cracked floor, are they trying to portray that?
I don't get it either.
I think I get it, but your copy line isn't very well written, especially for the audience (sounds more like a line for a Lexus ad or something). "Adventure in the smallest places" might make more sense.
barf again
this is idea for MATCHBOX
like 2006 matchbox ad
what's so hilarious? worse still, it's single.
too much, the tiles shouldn't be that damaged. It needs to be more subtle, because the kids' adventures are happening at home. nice concept tho.