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Published/Aired: 
February 2010
Description: 

The faster you help the better.
Call 11 2070-6160 and donate any amount.

Advertising Agency: Hifi, São Paulo, Brazil
Creative Director: Omar Caldas
Art Director: Hugo Amaral
Copywriter: Omar Caldas
Illustrator: Bruno Mariano

Comments (9)

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Highest Rated

lucas79's picture
lucas79
Activity Score 50

si coincido totalmente excelente campaña

Lucas Advertising

Roger Keynes's picture
Roger Keynes
Activity Score 5498

It's mazes this week, Ivan! ;)

btw... this doesn't really need the grim reeper, does it?

The Jobless Writer
Will Think for Salary

pepsiice's picture
pepsiice
Activity Score 253

better than the other one :)

Dev Kumar's picture
Dev Kumar
Activity Score 834

Why "faster"? This is about aiding a hospital, not a one-off emergency relief case. The visuals are good but the message could've been better.

xcreativity's picture
xcreativity
Activity Score 2374

not a fan of this ad either

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
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Schirone's picture
Schirone
Activity Score 98

i've woud've shown the way you make things better donating money, not just simpy the probIem... i mean...how money or aid can heIp you soIve a maze? but i do work in communication for a NGO, so maybe i'm a IittIe tough here...

i'm here because i'm procrastinating

silvi's picture
silvi
Activity Score 4172

I love this campaign. Clear and direct.

monsieurange's picture
monsieurange
Activity Score 520

Good. Like it!

elfede's picture
elfede
Activity Score 140

Beautiful campaign. Great art.

lucas79's picture
lucas79
Activity Score 50

si coincido totalmente excelente campaña

Lucas Advertising

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