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July 2014
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If you are brave enough to ride the Montezum roller coaster, you are brave enough to do anything.

Advertising Agency: Y&R, Sao Paulo, Brazil
Executive Creative Director: Rui Branquinho
Creative Directors: Rui Branquinho, Victor Sant'Anna
Art Director: Felipe Pavani
Copywriter: Julio D'Alfonso
Illustrator: Marcelo Braga

Comments (8)

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jackseleta's picture
jackseleta
396 Activity Scores

They lost a little in this particular piece, but it's not a bad campaign though

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