Hopi Hari Theme Park: Roller Coaster, Girl

Face your fear. New Montezum, the biggest roller coaster in Latin America.

Advertising Agency: Y&R, Sao Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Flavio Casarotti, Rui Branquinho
Art Director: Leandro Camara
Copywriter: Fabio Tedeschi
Illustrator: Vetor Zero
Art Buyers: Monica Beretta, Eliane Pereira
Account Managers: Alessandro Cardoni, Renata Colombo
Planner: Eliana Yamaguchi
Media team: Gustavo Gaion, Glaucia Montanha
Published: April 2012

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10 comments

DilipRevar's picture
DilipRevar
264 pencils

Visual may be same but Concept is different.. Brilliant ad...

Gi_bo's picture
Gi_bo
1385 pencils

nice

GiBo

mrmoore's picture
mrmoore
160 pencils

beautitullvery nice, great!

CasP's picture
CasP
177 pencils

The concept is great but seriously the artistic direction is so copy paste it's disgusting

ItMatters's picture
ItMatters
2171 pencils

they're still awfully similar.

mariafer's picture
mariafer
12 pencils

Great Job like always Brazil.

Fernando Fernandes's picture
Fernando Fernandes
1395 pencils

Texto gráfico para uma direçao de arte pode ser uma faca de 2 gumes! nesse caso foi o melhor resultado possivel!

pankajadsoftheworld's picture
pankajadsoftheworld
433 pencils

Superb.

katherin1's picture
katherin1
64 pencils

Awesome

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