Honda Service: Saprk Pugls

Advertising Agency: WAX, Calgary AB, Canada
Creative Director: Trent Burton
Art Director: Brad Connell
Copywriter: Chris Lihou
Account Director: Sheldon Lachambre
Published: March 2013


Andrej Troha's picture
Andrej Troha
613 pencils

Really? This is it?!
Still, it’s good to know that Honda employs non dyslexic technicians only.

morse's picture
16480 pencils

I agree. This is a little too easy.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

kleenex's picture
33105 pencils

That to me makes it work.

salil.sharma's picture
2278 pencils

Lovely some thing new for honda campaign
very simple & creative

Klara K.'s picture
Klara K.
2695 pencils

I see Toys R Us, not Honda.

adri10288's picture
339 pencils

Ok, so it's not an award-winning campaign. But the concept is clever. Art direction seems a bit non-honda-ish if anything.

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