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Race

Agency: 
Published/Aired: 
December 2013
Description: 

The power of victory in your hands. The Crosstour's smart technology lets you start your engine with a push of a button, and shit your transmission right from the steering wheel with the racing-inspired paddle shifters.

Advertising Agency: vrtc, Houston, USA
Art Directors: Hugo Rocha, Octavio Zarate
Copywriter: Ana Zuniga
Account Director: Octavio Orozco
Photographer: Mauricio Candela
Production: Ramiro Gallegos
Designers: Jorge Regin, Mary Musco
Storyboards: Quetzal Cárdenas, Citlalli Cárdenas

Comments (5)

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Highest Rated

catamantis's picture
catamantis
Activity Score 133

WELL THIS AD IS MORE OF CAR THAN OF JUST MAKING AD...
FOR ME THE AD WORKS CAUSE THE PIX AND THE CAR DESIGN WHICH SPEAKS MORE THAN IDEA AND AMOUNT SPENT ON BRAINSTORMING FOR CREATIVITY..
SOME CAR IS HERO .....THAN THE .

crazy for creation....

Andrej Troha's picture
Andrej Troha
Activity Score 613

Move along, absolutely nothing to see there...
Plus: not sure if I want to *shit* my transmission right from the steering wheel... typo, I know, but still kinda funny.

kleenex's picture
kleenex
Activity Score 43493

I agree.

tazyboy's picture
tazyboy
Activity Score 777

ok

dhawal333's picture
dhawal333
Activity Score 169

Ivan In the Sub headline there is a big Error, you have written SHIT you transmission, whereas it is SHIFT your transmission......

catamantis's picture
catamantis
Activity Score 133

WELL THIS AD IS MORE OF CAR THAN OF JUST MAKING AD...
FOR ME THE AD WORKS CAUSE THE PIX AND THE CAR DESIGN WHICH SPEAKS MORE THAN IDEA AND AMOUNT SPENT ON BRAINSTORMING FOR CREATIVITY..
SOME CAR IS HERO .....THAN THE .

crazy for creation....

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