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Collision control

Agency: 
Published/Aired: 
June 2007
Description: 

ACC, Maintains a safe distance.

Advertising Agency: VILLARROSAS, Barcelona, Spain
Creative Directors: Oriol Villar, Fernando Codina
Copywriter: Miguel Angel Elizalde
Illustrator: Brosmind
Producer: Melanie Andrada
Account Supervisor: Albert Lopez
Advertiser's Supervisors: Roger Solergibert, Natalia Sagales

Comments (4)

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Highest Rated

kgoeller's picture
kgoeller
Activity Score 12

Ok - I get it and I like it. Given the odd distracting things I see people doing on the road on a daily basis, I wouldn't be all that surprised to see someone taking a bath! So the system to maintain a safe distance between me and that distracted driver is a very nice selling point...

I love the illustration style and the sense of how inspiration hits from the most unexpected and sometimes irrational places!

TopJeff's picture
TopJeff
Activity Score 479

Again, this is very creative and interesting, but I have a hard time directly relating the illustration to a strong selling point for a bathtub... er.... a Honda.

Jeff

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Pacific Blue's picture
Pacific Blue
Activity Score 335

I LOVE THE WHOLE CAMPAIGN!!!!!!!
Congrat VILLARROSAS!!

ADict's picture
ADict
Activity Score 88

very estrategic, really cool drawings, it feels like a dream

kgoeller's picture
kgoeller
Activity Score 12

Ok - I get it and I like it. Given the odd distracting things I see people doing on the road on a daily basis, I wouldn't be all that surprised to see someone taking a bath! So the system to maintain a safe distance between me and that distracted driver is a very nice selling point...

I love the illustration style and the sense of how inspiration hits from the most unexpected and sometimes irrational places!

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