New Honda Storm with high performance brake system.
Advertising Agency: Euro RSCG, Buenos Aires, Argentina
Creative Directors: Mariano Duhalde, Maximiliano Sanchez Correa, Tony Waissmann
Art Directors: Ramiro Garcia, Diego Fernandez Brun
Copywriters: Alejandro Devoto, Hernan Kritzer
Photographer: Matias Posti
Published: September 2007
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21 Comments
I love the concept and idea. But it seems like this ad was just done for Goodyear in Columbia.
http://adsoftheworld.com/media/print/goodyear_break_1
I'm here doing this, but feel I should be there doing that. But to do that, I have to be doing this. Does this make sense or do I have to explain that?
it was done first for mercedes and then in the colombia for goodyear...
yeah,
but i personally think this is executed better...
JWT Dubai did exactly a photocopy of this ad and won this year at Dubai Lynx award. Coincedence or pure copy?
http://www.dubailynx.com/winners/print/win_4_3_03633.htm
Dalbir
www.AdOfDaMonth.com
Dalbir
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I like much more this ones. Go Honda!!
Honda: 2007.
Mercedes Benz: 2008.
Goodyear: 2008 (very ugly ones!).
lol you can post any date you want. If you did it in 2007 why just putting it up now? And the Mercedes Benz one already won an award.
If you think thats a prove, this one have been finalist in several latinamerican festival last year, and de radio commercials of this campaign have won in festivals last year.
The art direction is much better than the others. I like the whole campaign.
Well done guys!
Absolutely unbelievable.
Have this people never heard about this site?
didn't we see something similar yesterday?
life's got just one figure of speech.....irony!
its good thought
although its been done by goodyear, this idea is better apply in brake system rather than tyre. dont u agree?
The same ad than goodyear. Right...
This one was published in September 2007, the Goodyear one March 2008.
thanks to point out!
Fucking good art direction.
http://augustocorreia.carbonmade.com
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you are an idiot obviously. this is not art direction... it's photoshop jizm smeer.
I think you are an idiot if you think that photography and photomanipulation is not art direction, so art direction is only illustrations? or the way you place the logo?
Realmente me gusta mucho.
Le doy un puto el que lee de oro.
excellent
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~ Quite obviously, I have gathered no moss ! ~
excellent
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~ Quite obviously, I have gathered no moss ! ~