Home Safety Action Week: Moss

Advertising Agency: DraftFCB, Auckland, New Zealand
Executive Creative Director: Tony Clewett
Copywriter: Scott Kelly
Art Director: Leisa Wall
Account Director: Paul Irwin
Photographer: Stephen Langdon
Designers: Nick Smith, Nick McFarlane, Matt Oak
Account manager: Sarah Meikle

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Roger Keynes's picture
Roger Keynes
5497 pencils

Boom, tish! ;)

Will Think for Salary

bate_palmas's picture
1479 pencils

I find the body copy kind of weird.

It feels like the concept is confusing. It doesnt mean to kill me? I should feel sorry for it? But I can fight it?

Feels very all over the place.

kleenex's picture
25530 pencils

I love the font work.

mrmoore's picture
160 pencils


mrmoore's picture
160 pencils

Good job.

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