Holiland Liqueur Bread: Restaurant

Advertising Agency: W&K Advertising, Beijing, China
Creative Director: Li Chen
Art Directors: Qing Zhao, Qiang Li, Na Ni
Copywriters: Miao Qiu, Shen Li
Photographer: Xianhong Li
Published: May 2008

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36 comments

djakuza's picture
djakuza
517 pencils

PLEASE STOP SPAMING US WITH BAD IDEAS AND EXECUTIONS FROM W+K BEIJING!
i'm soooo sorry for W+K, please close your agency in beijing as soon as possible to save your name!

pork_eater's picture
pork_eater
662 pencils

THAT'S NOT W+K but W&K !!!

Crisp One's picture
Crisp One
2007 pencils

these are the jokes people.....

capton john's picture
capton john
640 pencils

hey guys PLEASE STOP TARGETING ANY ORGANIZATION OR ADVERTISING AGENCY PERSONALLY BECAUSE WE ARE HERE FOR SHARING IDEAS WHETHER IT IS BAD OR GOOD, EVERYTHING. I think W+K is an new agency, Wright?

Think, Act, Invent.
www.narendrakeshkar.com

adderman's picture
adderman
41 pencils

@djakuza

you need not be so rude boy! these works aren't that much of shit.
I like the idea and also the execution, you can't know, it can be that this execution and creativity is influential on chinese people.

after all, like one said, it's not a platform to share only good works.

bknowlden's picture
bknowlden
3647 pencils

The art direction shows discipline, but I've had a drink or two in my day and never vibrated uncontrollably...

TrrrTrrr's picture
TrrrTrrr
36 pencils

Fuck all.

ChuckNorris's picture
ChuckNorris
834 pencils

The funny thing is they are nothing but a copycat.

I just checked their website and they have nothing to do with the real W+K.

Frits Harkema's picture
Frits Harkema
713 pencils

This is horrible and unless there is jenever inside, it has nothing to do with Holland.

O, Holiland! That's something else.

Toro's picture
Toro
1007 pencils

what's jenever??

Frits Harkema's picture
Frits Harkema
713 pencils

Dutch gin. Actually, in English, that would make it ginbread.

Toro's picture
Toro
1007 pencils

Is W&K Advertising the same as W+K or what?

All their stuff is student level.

Finamerican's picture
Finamerican
49 pencils

The thing of it is, the ad industry in China is still pretty young. It's really only started booming in the last seven years or so. Look back at the ads in the US in the fifties. Yeesh.

sloppy4's picture
sloppy4
1496 pencils

i tried to make this exact point the other day and i got skewered. mainland china is indeed in the 50s. if we're lucky maybe they'll resurrect the hathaway man.

regrat's picture
regrat
302 pencils

is it realy important from wich agency the work is coming?

---
I would never promote Coca Cola.

--
I would never promote Coca Cola.

Jason Hanky's picture
Jason Hanky
51 pencils

I think you DID just promote Coca-Cola.

regrat's picture
regrat
302 pencils

No shit Sherlock.
It is an oxymoron.

---
I would never promote Coca Cola.

--
I would never promote Coca Cola.

Jason Hanky's picture
Jason Hanky
51 pencils

Well, you've nailed the moron part for sure.

regrat's picture
regrat
302 pencils

Ha, ha. Nice one.

--
I would never promote Coca Cola.

NatalieM's picture
NatalieM
1687 pencils

Must be some strong bread.

Frits Harkema's picture
Frits Harkema
713 pencils

Betty Ford Center:
A: What's this for breakfast?
B: Yeah, we have a new bakery delivering.
A: Hmm...new kind of bread too. Smells delish.

Neil Levy's picture
Neil Levy
314 pencils

whether you like the ad or not is one thing. but unless you're using your real name, you shouldn't bad mouth the work of another agency. it's cowardly and chicken shit. a lot of people on this site do that and that's a real shame because they're people just like you trying to make a buck for making ads. so they made a bad ad. big deal. we all make bad ads from time to time. either find a way to help make the ad better, or don't write anything at all. and if you get a rise out of bad mouthing people's work and efforts, you're in need of serious help.

it takes guts to put your work in front of a group of unknown strangers. have a little respect.

eugenius's picture
eugenius
396 pencils

Agreed with you, Neil.

wildbore's picture
wildbore
749 pencils

Neil....thats true.

Heads's picture
Heads
194 pencils

Listen, sissy-boy. Where here to discuss work. If work is shit. Everybody is allowed to say that.

Audrius Kubrik's picture
Audrius Kubrik
823 pencils

no, you listen, at least try and be literate if you attack someone. and you call yourself a copywriter...

Disco Munky's picture
Disco Munky
3900 pencils

Whatever "Neil Levy", how about you unbunch your panties so as to not split your fanny hole in two.

Unless they're being unreasonably harsh, let it lie.

Doin' it for the points

sloppy4's picture
sloppy4
1496 pencils

suck it neil. chat room police are so unnecessary.

ahpitt's picture
ahpitt
342 pencils

After look at the ads few second, I think of earthquake.

Kateter's picture
Kateter
2020 pencils

wow! this agency really seems to be into 'hey, lets show the negatives of using our product or service!'.

think harder, guys. find something that actually makes sense and it's funny to the consumer, not your arrogant creative behinds.

CR_AD's picture
CR_AD
413 pencils

ok it's a space Bread !
No, it is in no way a salesman, pub show the highly-rated bad of the product, can be to put the bread in a place or we serve as some alcohol but not like that

http://www.coupsdepub.com/

Neil Levy's picture
Neil Levy
314 pencils

Disco Munky, I don't wear underwear.
At my age, that's a bad idea.

S, Burns
I'm not a cop. Thing is, I actually dig what Ivan is trying to do here with this site and I'm going to do my part to make up-and-coming creatives better since I have nothing better to do with my life.

As for "Heads" or whoever wrote that comment, the work wasn't being discussed as much as the agency was being attacked. That's wrong. Just as wrong as insulting someone else using a a fake name.

OUTFIT's picture
OUTFIT
46 pencils

well said.

Disco Munky's picture
Disco Munky
3900 pencils

What age is that?

I've yet to find a period in life that allows that luxury.

To young- poop in pants

To old- poop in pants

Doin' it for the points

december's picture
december
93 pencils

CAPS MAKE MY COMMENT IMPORTANT, IT DOESN'T MATTER WHAT I'M SAYING SO LONG AS IT'S LARGE ENOUGH TO MASK THE FACT THAT I HAVE NO ORIGINAL THOUGHT - this comment stolen, and regurgitated for you in a lesser form, from someone else on some other post

Sorry, i'm commenting on the first few comments, because i was so bored after reading them, that i really just felt like ranting here, because in the past 5 minutes i haven't been very creative, i'm sure no one who has posted on this thread has felt that way and subsequently posted on this thread.

oh, i really had nothing useful to ad to this thread.

thosefarkers's picture
thosefarkers
23 pencils

Dis idea is not so bad. at least it can make ppl felt and understand how it works.
"it's not a platform to share only good works." agree with u.

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