Hogle Zoo: Babies Campaign, Elephant

See the baby elephant.
Utah's Hogle Zoo

Campaign promoting the arrival of various baby animals at the zoo.

Advertising Agency: Richter7, USA
Executive Creative Director: Dave Newbold
Creative Directors: Ryan Anderson
Art Director: Ryan Anderson
Copywriter: Gary Sume
Photographer: Chad Hurst
Published: November 2009

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13 comments

morse's picture
morse
16013 pencils

This is the best ad from the campaign because the idea is not so apparent at first.

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CGilb09's picture
CGilb09
572 pencils

Yes, because advertising is not about consumers understanding the communication, only ad professionals.

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kergu's picture
kergu
6790 pencils

like the photo..and the ad...

pierrelastname's picture
pierrelastname
2869 pencils

and?? no, no, bad ad. in case is an ad.

Itsmrme's picture
Itsmrme
126 pencils

These ads are predictable and takes way too long to connect all the pieces. Try again.

szkwadrat's picture
szkwadrat
210 pencils

I like all the series. Each one is clear.

majx20's picture
majx20
58 pencils

i don't know if the idea is old but its good... as soon as you read the lines you get it...!!!

mikeelrapido's picture
mikeelrapido
1929 pencils

Nice one, you need to think about it to understand it..

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satrianee's picture
satrianee
3748 pencils

This one is best among others. At least it's outdoors.

Migzter13's picture
Migzter13
973 pencils

Cute. Nice and Simple Visuals too.

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

WillyLatasa's picture
WillyLatasa
616 pencils

very poor campaign

"Bright ideas bring better results"

firebug's picture
firebug
1117 pencils

cant get any of it

rolling.stone's picture
rolling.stone
2740 pencils

best of the bunch, excellent

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