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Published/Aired: 
June 2013
Description: 

Birds infest more than trees. Bird droppings can lead to a fungal infection that gets in the heart and kills hundreds of people a year. Now you know more than most doctors.
Visit histodisease.org

Advertising Agency: Publicis, Dallas
, USA
Executive Creative Director: Shon Rathbone

Group Creative Directors: Julia Melle, Eric Moncaleano
Copywriter: Julia Melle
Art Directors: Eric Moncaleano, Julius Prilianto
Producer: Holli Burlison

Web Developer: Jeff Stachowski

Account Director: Allison Cox
Media
Planner: Rita Shroff


Illustrator: Narda Lebo
 

Comments (10)

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Highest Rated

certaintly's picture
certaintly
Activity Score 3994

"Bird droppings can lead to a fungal infection" INFECTION -> INFECT

kleenex's picture
kleenex
Activity Score 43398

more solid art.

certaintly's picture
certaintly
Activity Score 3994

the product is just too far-fetched more me. what the hell? bird dropings?

also, no one thinks bird droppings INFECTS anything, let alone TREES. and when you say they "infect more than just trees" you assume people think that.

salil07's picture
salil07
Activity Score 143

its INFEST

Hand on my heart

certaintly's picture
certaintly
Activity Score 3994

"Bird droppings can lead to a fungal infection" INFECTION -> INFECT

edvia's picture
edvia
Activity Score 79

The line is "Birds infest more than trees." Not bird droppings, BIRDS. Not infect, INFEST. And for the English-impared, infect and infest do not mean the same thing. So yes, birds do infest trees. Pretty common knowledge, if you ask me. Next time, try READING the copy before you slam it.

certaintly's picture
certaintly
Activity Score 3994

maybe you should take your own advice there, chap.

"Bird droppings can lead to a fungal infection" INFECTION.
look back at what i wrote smart guy

jackblack's picture
jackblack
Activity Score 2350

Wow, this is news. I guess I should stop climbing trees or eating them.

salil.sharma's picture
salil.sharma
Activity Score 2428

lovely campaign ! really like the illustration & art direction

Designer Don't Do Different Things
They Do Things Differently

karova's picture
karova
Activity Score 40

Nice art, but ¿now what?

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