Hexa Watches: Pier

Come up with better stories.
The HEXA K500. Built to conquer 500M and any surprises the ocean throws at you.

Advertising Agency: Dunn&Co., Tampa, USA
Chief Creative Officer: Troy Dunn
Creative Director: Glen Hosking
Art Director: Vic Donati
Copywriter: Glen Hosking
Designer: Conrad Garner
Digital Artist: Ernan De Leon
Retoucher: Ryan Jacobson
Producer: Heidi Little
Photographer: Steve Widoff
Published: July 2014

6 comments

1984's picture
1984
31 pencils

What?

Jaytesh's picture
Jaytesh
122 pencils

Pointless

Today's world runs on the bread and butter of a copywriter, "Short is sweet".
Woohoot!

damnson's picture
damnson
9558 pencils

Why that monster again?

An axe murderer of ads.

@minas_mars's picture
@minas_mars
1719 pencils

The only thing I take from this ad is that the guy's flip flop doesn't fit properly.

I'm gonna try say something positive

damnson's picture
damnson
9558 pencils

Hahahahahahaha

An axe murderer of ads.

lemonAd's picture
lemonAd
321 pencils

Omg. That "sea monster" in the back is so badly 'shopped. Also this is an ad that would have worked in the 90's. Or, you know... never.
I am sure you could have come up with a better way to say " waterproof, even 500M deep". Which, btw, I am sure that nobody got since the copy is vague.

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