Hero ziplock: Watermelon

Advertising Agency: BangkokShowcase, Bangkok, Thailand
Creative Director: Chokchai Tupanyakanok
Art Directors: Phutsadi Yuwapattanawong, Chaitat Sookate
Copywriter: Chokchai Tupanyakanok
Production House / Retouch: Baanpraneat
Photographer: Sunhouse Studio
Computer Artist: Pattarasak Sitthisroung
Published: September 2011

9 comments

morse's picture
morse
16547 pencils

Art direction is great.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

kergu's picture
kergu
6795 pencils

and concept

stickynotes's picture
stickynotes
1085 pencils

great idea, simply smart

Lecter Lecaros's picture
Lecter Lecaros
564 pencils

Great ad, great art direction and concept.

hasalaka.th's picture
hasalaka.th
290 pencils

Great Art. Great Idea.
But not works.

MindDrift's picture
MindDrift
1148 pencils

Looks beautiful but seriously? Ziplock's target audience is housewives not nanoscientists.

Meredith Singh's picture
Meredith Singh
409 pencils

This ad's target audience is award show judges. And I think it definitely hits the mark.

john ler's picture
john ler
667 pencils

One of the best ziplock's concept ever ! Brilliant ! No so fan of the fruit texture, though.

raynold's picture
raynold
336 pencils

Great Art. Cool Idea. Solid Metal

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